GLOBAL ECD/CCO: USA // MENA // DE // CO
Where Big Ideas Learn to Walk.
Let's Play!
I fuse data x the culture x strategy, and wild imagination into work
built to walk into the world and win. Because great ideas and great creatives aren't born ready.
I nurture both.
Marcus Moore is a global award-winning Executive Creative Director and certified brand troublemaker. From health equity to horsepower, he's led culture-shifting campaigns for Pfizer, Merck, GMC, Netflix, and McDonald's—blending AI, data, and soul to move business and break norms. He's built departments across continents, helped Qatar get World Cup-ready, and founded Cook By Color, a flavor brand rooted in science, behavior, and straight-up taste. Let's build something bold.
From Addys to global accolades, fueled by a passion for bold ideas and impactful, award-winning work.
I turn behavior, data, and bold
ideas into brands people feel—
and follow.
3 continents. 6 languages.
1 creative truth:
The culture always leads.
Mobile
Froot Loops isn’t just cereal, it’s part of hip-hop history, with over a thousand lyrical shoutouts.
Mobile
Frosted Flakes x JID “Day Ones” was a culture-first collaboration celebrating loyalty and the grind.
Mobile
Mobile
WTF = What the Flux kind of campaign is this for pharma?
Testimonials
I never thought Marcus would need a letter, as his work & passion is award winning.
Marcus excelled as an ECD on the executive pitch team at Leo Burnett Doha, showcasing meticulous organization, strategic thinking, strong leadership, & a keen focus on meeting client KPIs, coupled with undeniable creative drive.
I loved watching him making sure any idea was given the right twist and the right process to come to life be it internally, but also how the client should receive it.
Malek Ghorayeb -
CCO Leo Burnett & P&G Global Hub
I’ve had the honor of coaching Marcus around his leadership, both in one-on-one sessions and as part of an intimate group of senior executives.
This is a man who is truly committed to his personal growth, mastering his craft, and showing up in a collaborative world to deliver exceptional work with his stamp of creative excellence.
He models what it looks like to lead from deep listening, connection, presence, knowing his unique skills while celebrating others’ contributions and successes.
Sarah Gibbons -
Executive Leadership Coach
Marcus is a natural leader who inspires and motivates those around him. He possesses a rare blend of artistic vision, strategic thinking, and fluent understanding of global culture that sets him apart in our industry.
Whether it’s developing brand identities, crafting impactful marketing campaigns, or leading a team of creatives, Marcus is an all around amazing human.
Sincerely,
Jayanta Jenkins -
VPCD Starbucks
News & Opinion
PlayPen.
Culture doesn’t fail because brands don’t care.
It fails because they don’t know how to read it.
OPEN Ci exists to change that.
Welcome to cultural intelligence.
A look at how culture, access, and symbolism come together when brand heritage and authorship align on the street.
When the center shifts and the bridge holds, culture follows. This wasn’t crossover. It was alignment.
When Frosted Flakes met JID at the
intersection of loyalty and lived experience,
nostalgia became cultural currency
High visibility doesn’t equal high alignment.
Culture feels when the weight isn’t matched.
Not everything in culture needs definition.
Some things exist to signal who’s in.
Universality isn’t created by flattening culture.
It’s earned through precision.
Jimmy Butler Shares His Playbook with Cheez - Campaign from Contender & Fallon continues to build Cheez-It's street cred as basketball’s most absurdly-obsessed fan.
Created by a collection of Publicis Groupe agencies including Fallon, Leo New York, the community, Contender, and Digitas.
Megan Thee Stallion Partners With Walmart to Launch Affordable and Size-inclusive Swimwear Brand Hot Girl Summer
Froot Loops x Jeweler Kristopher Kites Turn Hip Hop Lyrics into Wearable Art w/ poster drops from local artists in five cities where hip-hop thrives:
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Let’s Play!
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